Unblocking Your November: Campaigns, Creativity, & Curlyssa Vibes

Okay, let’s be real. November gets wild in inboxes and on socials—everyone’s scrambling for attention, pumpkin spice is everywhere, and all the big brands are dropping deals like confetti. So, how do you stand out without feeling like you’re copy-pasting from the same marketing tutorial as everyone else? You lean in. You get creative. And yes…you kind of make it fun. Here’s how to absolutely slay November with campaigns your audience will remember (and maybe actually thank you for).

Start with Gratitude (But Make It Exciting)

Instead of the standard “thank you” email, drop something unexpected—a personalized note, a feel-good video, or even a funny giveaway (“Reply with your hottest pie take and win a pie delivered to your door!”). Infuse real human-ness. People want to connect right now, so show faces, stories, and the behind-the-brand vibe. Your ‘why’ matters. [1][2]

Black Friday, Cyber Monday & The Hype Machine

Spoiler: Most people are already exhausted by the time Black Friday buzz hits. So tease early. Build anticipation with “VIP Early Access” for your most loyal, use countdowns, and go hard on urgency in a way that’s more playful than panicked. Think: “If you’re reading this, you’re a VIP. And you’re about to get something ridiculous.” Add cart-abandonment nudges that feel less like a robot, more like a friend poking you: “Hey. Still eyeing that deal? It misses you.”. [2][1]

Small Business Saturday—Glow Up the Local Scene

Bring community energy! Spotlight cool partnerships, feature user stories, or even run collab discounts with other operators in your space. Bonus points for doing a “shop local” challenge or a behind-the-scenes day-in-the-life on IG stories. Let your followers see the faces and stories that make your brand tick. It’s intentionally messy, it’s real, and it builds loyalty that lasts past the holiday. [2]

Movember & Health-driven Storytelling

Not every November campaign has to be deal-centric. Sometimes, it’s about impact. Try a “Movember” series on wellness, men’s health, or daily habit swaps. Run a quirky challenge (the best mustache selfie wins!), partner with local gyms, donate a slice of sales, and show your audience you care about both fun and feel-good. [1][2]

Offbeat Days to Break the Scroll

November isn’t just for turkey and sales. Get weird with it:

- Nov 1: World Vegan Day—feature plant-based goodies.

- Nov 17: Take a Hike Day—challenge your audience to unplug (photos or it didn’t happen!).

- Nov 21: World TV Day—binge-watch themed deals or trivia.

It’s your permission slip to infuse humor and personality. Your subject lines and social posts should feel like texts to a friend—not billboards on a highway.

Quick Unblock for Content Creators

- Repurpose! Use campaign content everywhere—don’t reinvent the wheel. TikTok, email, Reels, Discord…same message, different skin.

- Let your readers behind the curtain. Show messy drafts, celebrate fails and wins, and jump on live Q&As.

- Stick with clear calls-to-action (“Vote for your fave!” “Snag your code!” “DM us your pet in a hat and get a gift!”).

Final Thoughts

You’re not just running a campaign; you’re energizing your audience and showing the human side of your brand. Remember: people vibe with honesty, energy, and actual personality. If you bring the Curlyssa tone—light, daring, and just a little bit unfiltered—your November will be anything but boring. [1][2]

Sources

[1] 60+ Inspiring Ideas for November Newsletter 2025 - Flowium https://flowium.com/blog/email-marketing-ideas-november/

[2] 20 November Marketing Ideas to Grow Your Business This Fall https://www.engagebay.com/blog/november-marketing-ideas/

[3] I LET CHATGPT RUN MY EMAIL MARKETING FOR A MONTH ... https://www.facebook.com/adrian.anthony.brambila/posts/i-let-chatgpt-run-my-email-marketing-for-a-monthsales-up-61heres-the-exact-6-pro/10173699943680347/

[4] Our Sponsors - Alyssa Pitts Dressage | https://alyssapitts.com/sponsors/

[5] What other ideas do you have for using ChatGPT? - Facebook https://www.facebook.com/groups/artificialintelligenceforbusines/posts/1340493973973493/

[6] Alyssa Pitts - Skool https://www.skool.com/@alyssa-pitts-8501?g=scale-proof

[7] [PDF] How to Develop and Run a Unit Writing Program - Army University ... https://www.armyupress.army.mil/Portals/7/military-review/Archives/English/Professional-Military-Writing/Unit-Writing-Program/Unit-Writing-Program-UA.pdf

[8] Tone in Writing: 42 Examples of Tone For All Types of Writing https://thewritepractice.com/tone-in-writing/

[9] [PDF] Funnel E-Book - Heyzine https://cdnc.heyzine.com/files/uploaded/e2d4a3ffcce59c3dfe6b34241df2c04db2fda68b.pdf

[10] 2024 AMA Symposium for the Marketing of Higher Education https://www.ama.org/events/conference/2024-ama-symposium-for-the-marketing-of-higher-education/

[11] 15 Types Of Tones In Writing You Should Use In 2025 | Simplified https://simplified.com/blog/ai-writing/tones-in-writing

[12] Alyssa Pitts Dressage | https://alyssapitts.com

[13] Success From the Ground Up - Sidelines Magazine https://sidelinesmagazine.com/weekly-featured/success-from-the-ground-up.html

[14] Types of Tone in Writing + Tone Examples - Squibler Learning Center https://www.squibler.io/learn/writing/book-writing/tone-examples/

[15] News Clippings - Alyssa Pitts Dressage | https://alyssapitts.com/category/news-clippings/

[16] Faculty & Staff - Georgia Southern University https://www.georgiasouthern.edu/colleges/parker-business/departments/marketing/faculty-staff

[17] 10 Types of Tone in Writing, With Examples - Grammarly https://www.grammarly.com/blog/writing-techniques/types-of-tone/

[18] Success Stories - Alyssa Pitts Dressage | https://alyssapitts.com/category/success-stories/

[19] UA Online Staff - The University of Alabama https://ccswpms01.ua.edu/online/staff/

[20] Tones in Writing: Examples, Types & How to Use Them Effectively https://spines.com/tones-in-writing/

[21] Selestial R, An Avoidable Tragedy - Alyssa Pitts Dressage https://alyssapitts.com/selestial-r-an-avoidable-tragedy/

[22] A Guide for Writers: 13 Examples of Tone in Writing | Indeed.com https://www.indeed.com/career-advice/career-development/examples-of-tone